Kenya Laborum 2016: Largest & Single Show In East Africa for Entire Lab Fraternity

2nd International Exhibition & Conference on Laboratory,
Scientific, Analytic & Biotechnology Instruments & Technology

18 - 20 FEBUARY | OSHWAL CENTRE, NAIROBI,KENYA

WHY KENYA LABORUM IS IMPORTANT FOR YOU?
1. Kenya Laborum is the leading destination for exhibitors to launch and showcase their products and services to an audience of senior decision makers from Kenya, neighboring countries like Tanzania, Uganda, Ethiopia, Sudan etc., who are eager to source the very latest that the industry has to offer.

2. Pharmaceutical spending in Africa is growing at a phenomenal rate and is expected to reach $ 30 billion by 2016. Kenya is currently that largest producer of pharmaceutical products in the common market for Eastern and Southern Africa (COMESA) region, supplying about 50% of the regions market. The country’s pharmaceutical and consumer health market is estimated to be worth an estimated $ 160 million each year. By 2014, the Kenya drug market is expected to hit a value of K 33.5 billion.

3. Growth of Biotechnology and life sciences market will support the growth of technology providers and the future looks bright for analytical instrument industry in Kenya. Kenya has 22 research institutes, 47 universities and many technical colleges. Kenya is amongst the top ranking countries in the field of basic research in Africa continent.

4. The Kenya medical device market is expected to grow by a CAGR of 14.4% over 2013-2018
periods, alongside impressive GDP growth and strengthening imports. In 2013, the Kenyan medical device market was estimated $ 122.7 mn. Around 95% of the medical device market is supplied by imports.

5. The Kenyan food-processing sector, including food, beverages & tobacco, remains the largest component of the manufacturing industry.

IMPACT MOST ABOUT KENYA LABORUM!
The show is driven by an extensive research and marketing program that insures you reaches the right platform. Variety of instruments, technology, specific instruments, applications and solutions from different angles by manufacturers from 20 countries.

64% of visitors have arranged to do business with new suppliers and 27% made purchase during exhibition whilst at Kenya Laborum 2014.

If your company is involved in any of these segments, this is the best opportunity to showcase your company and brand to the leaders of laboratory fraternity.
• Analytical Instrumentation
• Lab Instruments
• Lab Glassware & Plasticware
• Instruments for Physical & Chemical Analysis
• Lab Planning & Furniture,
• Testing & Measuring Instruments,
• Chromatography & Spectroscopy
• Laboratory Automation
• Material & Water Testing
• Microscopy & Optical Imaging
• Medical & Diagnostic Lab
• QC in Research Lab
• Biotechnology & Life Sciences
• Environmental Laboratory
• Educational Lab Products
• Lab Chemicals & Reagents

EXHIBITORS OVERVIEW - 2014 SHOW
97% of the exhibitors were satisfied with their participation
81% of exhibitors have successfully made contracts for future sales
91% of the exhibitors said they would recommend Kenya Laborum to their trade partners or industry peers.
92% of the exhibitors agreed that the event attracted the right audience.
98% of the exhibitors agreed that the Kenya Laborum complete the International level this year.
36% of exhibitors want to expend their booth size for next show.

SPONSORSHIP OPPORTUNITIES
Sponsoring at Kenya Laborum 2016 is excellent way to promote your business to a highly targeted group of key decision makers. We have a range of business development, marketing and sales solutions that will be tailored specifically to deliver your business objectives.

TAKE ADVANTAGE OF THIS EXCELLENT OPPORTUNITY TO:
• Position yourself as a thought leader in the industry
• Showcase your products and services in the exhibition area
• Advertise your solutions in the exhibitor guide
• Distribute your literature in the delegates & visitors kit
• Brand your company at venue  
• Web and print branding

SPONSORSHIP ADVANTAGES!
 •  New Sales Leads –   Only the trade related professionals and related associations will attend the show. They are an extremely focused group of people with a strong business critical. By showcasing your services either by exhibiting or taking part in the programme you can meet and influence these buyers and grow your contacts and sales.  
 •  Launch New Products or Services –   Draw attention to your products and brand by using this exhibition as a launch pad for new developments, products or services. With delegates and the media in attendance, your new service or product is guaranteed to create a buzz and generate leads.
 •  Enter New Markets –   This is one of the most cost effective and time efficient ways of entering new markets. It is a great opportunity to research and network whilst gaining exposure to a new and qualified database.
 •  Build Customer Loyalty –   Face to face contact at exhibition shows continued support of a market and helps you to develop client loyalty as well as cementing your position as a market leader.
 •  Position Your Company Brand –   Showcasing your company at leading industry events establishes your company, in the eyes of your prospect or existing client, as a strong market leading brand and creates a strong image of your company's capabilities.
 •  Building Relations With The Media –   Our events are run with the support of trade press and industry journalists. Opportunities for editorial coverage and developing better relations can be crucial to your companies' success. Associations also play a strong role in our events, which may also offer you excellent networking opportunities and publicity.
 •  Brokering New Business Partnerships –   Other sponsors and delegates are always looking for exciting new partnering opportunities in order to deliver more compelling solutions to their clients – our exhibition offer you an ideal opportunity to make contact and future business with these carefully selected and quality-based companies.
 •  Talk to us! –   As exhibition experts, we know how best to utilize events to promote, develop and generate business for our clients. If you have any questions, whether general or specific, we would be happy to help you to answer them.

Contact us to find out more about how you can make the most of your participation at this event!

SPONSORSHIPS:
1) Title Sponsor
2) Gold Sponsor
3) Product Launching
4) Trade Partners
5) Lanyard Sponsor
6) Visitor’s Invitation Cards Sponsor
7) Carry Bags Sponsor
8) Registration Area Sponsor
9) Cafeteria Sponsor
10) Wall Hanging in Hall  

You can contact Mr. Vivek Vikram on Mobile Number +91-9312112656 or email   vivek@sdpromomedia.com    for sponsorship details of Kenya Medical Show 2015

SPONSORSHIP DETAILS:
1) TITLE SPONSOR - (1 NO.) Price: US$ 16000
Prominent Branding Across the event
Company logo on all promotional materials (email, print brochures, print invitations, posters, trade magazines, news papers etc)
Banner on Home Page of www.kenyalaborum.com or www.kenyamedicalshow.com with hyperlink of company official website (Size 250x85 pixels)  
Full Page Advertisement on first page of Show Catalogue
Exclusive branding at 4 Poles Bunting on Exhibition Venue
Company Logo on all the branding material during show time on venue
Display / Sign Board (4’x8’) Near to Entrance – 1 No.
Display / Sign Board (4’x8’) Near to Registration Counters - 1 No.
Logo on Visitor Badges
1 time SMS and email to the entire database on sponsor behalf

2) PRINCIPLE SPONSOR - (1 NO.) Price: US$ 13000
Prominent Branding Across the event
Company logo on all promotional materials (email, print invitations, exhibitor manual, posters, trade magazines etc)
Banner on Home Page of www.kenyalaborum.com or www.kenyamedicalshow.com with hyperlink of company official website (Size 250x85 pixels)
Full Page Advertisement on second page of Show Catalogue
Exclusive branding at 2 Poles Bunting on Exhibition Venue  
Company Logo on all the branding material during show time on venue
Display / Sign Board (4’x8’) Near to Registration Counters - 1 Nos.
Logo on Visitor Badges

3) PRODUCT LAUNCHING
Platform with backdrop
Podium and Mike
Provide lady hostage
Hoarding on main gate of hall
Put hoardings on other entrance
5 nos. Of banner at venue
Two time announcement before launch
Send mail to entire database
(If interested, ask for timing & pricing with terms & conditions)

4) TRADE PARTNERS - (2 NOS.) Price: US$ 4000
Company logo on all promotional materials (email, print brochures, print invitations, exhibitor manual, posters, trade magazines, news papers etc)
Logo on Home Page of www.kenyalaborum.com or www.kenyamedicalshow.com with hyperlink of company official website
Full Page Advertisement in Show Catalogue
Exclusive branding at 1 Pole Bunting on Exhibition Venue
Company Logo on all the branding material during show time on venue

5) LANYARD SPONSOR - (1 NO.) Price: US$ 2500
Company name on 5000 numbers of lanyards
Company logo with hyperlink in our official website
Company logo on all promotional materials (email, print brochures, print invitations, exhibitor manual, posters, trade magazines, news papers etc)

6) VISITOR'S INVITATION CARDS SPONSOR - (1 NO.) Price: US$ 5000
We includes your company details (12 cm x 5 cm) on 20000 numbers of invitations
Company logo with hyperlink in our official website
Company logo on all promotional materials (email, print brochures, print invitations, exhibitor manual, posters, trade magazines, news papers etc)

7) CARRY BAGS SPONSOR - (1 NO.) Price: US$ 3500
We prints your company advertisement both the side of carry bag (Size: 8 inches x 12 inches) Bag Size: 15 inches x 12inches
Company logo with hyperlink in our official website
Company logo on all promotional materials (email, print brochures, print invitations, exhibitor manual, posters, trade magazines, news papers etc)

8) REGISTRATION AREA SPONSOR - (1 NO.) US$ 1300
We will hang 4 numbers of posters on form filling counters and one poster inside the registration counter (all registration counters)
Company logo with hyperlink in our official website

9) CAFETERIA SPONSORSHIP - (2 NOS.) Price: US$ 1000 
We will allow sponsor to hang four posters (1 x 2 meter) in cafeteria and one brochure stand on prime location in the cafeteria

10) WALL HANGING IN THE HALL (8 NOS.) Price: US$ 200 (Each)

WHY VISIT
Kenya Laborum – an event dedicated to the complete supply chain of solutions for laboratory products, laboratory information management system, laboratory planning, investment, operation, management and upgrades. Reaching out to quality buyers from all over the world, Kenya Laborum is the leading exhibition and conference platform for its visitors to source, network and gather the latest information and innovation updates of the industry.

5 TOP REASONS TO ATTEND KENYA LABORUM 2016!
1. Kenya Laborum is the leading destination for exhibitors to launch and showcase their products and services to an audience of senior decision makers from Kenya, neighboring countries like Tanzania, Uganda, Ethiopia, Sudan etc., who are eager to source the very latest that the industry has to offer.
2. Pharmaceutical spending in Africa is growing at a phenomenal rate and is expected to reach $ 30 billion by 2016. Kenya is currently that largest producer of pharmaceutical products in the common market for Eastern and Southern Africa (COMESA) region, supplying about 50% of the regions market. The country’s pharmaceutical and consumer health market is estimated to be worth an estimated $ 160 million each year. By 2014, the Kenya drug market is expected to hit a value of K 33.5 billion.
3. Growth of Biotechnology and life sciences market will support the growth of technology providers and the future looks bright for analytical instrument industry in Kenya. Kenya has 22 research institutes, 47 universities and many technical colleges. Kenya is amongst the top ranking countries in the field of basic research in Africa continent.
4. The Kenya medical device market is expected to grow by a CAGR of 14.4% over 2013-2018 periods, alongside impressive GDP growth and strengthening imports. In 2013, the Kenyan medical device market was estimated $ 122.7 mn. Around 95% of the medical device market is supplied by imports.
5. The Kenyan food-processing sector, including food, beverages & tobacco, remains the largest component of the manufacturing industry.

Facts for Attendees:
 • The largest industry event in East Arfica Region
 • All industry branches at one event
 • High commercial efficiency
 •A meeting place for professionals
 • Territory of innovations: equipment, technologies, materials
 • Science and education for the industry
 • Inter-industry cooperation
 • Prestigious venue for your image
 • Provides the opportunity to speak with technical staff to resolve problems
 • Allows you to evaluate the latest instrumentation, compare vendors, and participate in product demonstrations
 • Interact with world-renown scientists
 • Attend Conference Networking Sessions to discuss topics of mutual interest
 • An Ideal platform to create & establish new market
 • Listen to a range of FREE seminars held within the exhibition